The Influencing Machine

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What is the Influencing Machine?

Introduction Questions

Does the media really control people's minds?

What techniques do advertisers use?

What Is News?

Is this News?

How about these stories?

What makes one thing worth reporting, while another thing is not? We offer a test for news which can work in all societies. We consider what makes some news stories stronger than others. Finally, we look at how news comes to journalists, and the areas of life where we most often find it.

Look at today's Front Pages and Complete 'Where does news come from?'