Friday, February 5, 2010

Ad Wars


Each year, millions of people tune in to the Super Bowl to cheer their favorite team.

But some people watch just for the commercials, and for them, the 2010 game should be pretty interesting.

This year, CBS is airing an anti-abortion commercial featuring college football star Tim Tebow, with his mother. The ad is sponsored by the conservative group Focus on the Family. Within a few weeks of that ad's approval, CBS turned down a commercial for the Super Bowl produced by a new gay dating site called ManCrunch.com.

The Tebow and ManCrunch ads raise questions about not just what networks want in Super Bowl advertisements, but also what potential advertisers really want from the Super Bowl.

Should CBS be allowed to reject one ad and approve the other? Why? What do you think?
List Pros & Cons.
Hear the rest of the story.
Join the debate.

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